Initiative will offer Cambodian advertising agencies with unique opportunities to engage local consumers
Phnom Penh, Mediam by Aleph – part of Aleph Group, a dynamic network of global digital experts and technology – driven solutions that enables the growth of the digital ecosystem – is pleased to announce it has become an Official Google Media Sales Representative in Cambodia.
As a Google Media Sales Representative, Mediam by Aleph will help local agencies and advertisers in Cambodia launch impactful campaigns across Google Ads’ suite of innovative advertising products including Search, YouTube and Display. From the billions of searches on Google each day, Google Ads offers agencies and advertisers with unique opportunities to convert users searching for information, products, and services online into business leads and customers.
Globally, Google Ads is a key digital marketing tool for any business that is aiming to reach its desired target audience through impactful ads and driving relevant traffic to its website. With Google Ads, customers are billed for actual, measurable results, such as website clicks and business calls, delivering measurable return on investment. In addition, customers can set up monthly Google Ads campaign ad-spend caps that limit spending and access quick, easy-to-understand campaign reports.
The agreement builds on Mediam by Aleph’s existing relationship with Google Ads in APAC. In recent years, this has seen Mediam by Aleph become Google Ads’ Official Google Media Sales Representative in Bangladesh. Outside of APAC, Mediam by Aleph and Google Ads have strengthened their partnership in the Middle East and North Africa (MENA), where Mediam by Aleph today serves as Google Ads’ Official Reseller in Morocco and Iraq.
Alberto Alvarez, CEO of Mediam by Aleph said: “Google Ads is a unique proposition for growing businesses in APAC. Leveraging Google Search data, it offers local advertisers and agencies unique and differentiated opportunities to engage specific target audiences across its portfolio of industry-leading products, such as YouTube, Maps and Search. We’re proud to strengthen our relationship with Google Ads through this partnership and look forward to helping our clients unlock tangible results on Google Ads in the months and years ahead.
” We are thrilled to partner with Mediam Group by Aleph in order to expand our local presence in Cambodia and Nepal through this partnership. We see an amazing opportunity to grow the digital ecosystem.” said Tara Yoon, Head of Partner Performance, Channel Sales – SEA at Google.
About Mediam Group by Aleph
Mediam Group was founded by LDM Holding in 2021, to support advertisers with dedicated and experienced local teams in LATAM to optimize their Google Ads accounts & campaigns across all platforms. Mediam Group has now grown to be a part of the Aleph Group as Aleph’s dedicated Google representation arm focused in APAC and now MENA.
As the official Google Media Sales Representative in Bangladesh, Morocco and Iraq, Mediam’s purpose is to unlock and drive incremental economic growth.
For more information, please visit ap.themediamgroup.com to learn more about our full capabilities.
About Aleph
Aleph is a dynamic network of global digital experts and technology-driven solutions that enables the growth of the digital ecosystem. We connect thousands of advertisers with billions of consumers and create markets for local businesses to grow. Aleph is active in more than 130 primarily emerging countries and helps advertisers engage with consumers on over 45 of the world’s leading digital platforms, such as Google, Meta, Microsoft, Pinterest, Reddit, Snap, Spotify, TikTok, Twitch, Uber, X (formerly Twitter) and others.
We build and supply proprietary technologies with localized solutions, offering local teams of industry and platform experts, as well as Digital Ad Expert, a social initiative to provide free digital advertising education for all. Our newest offering, Aleph Payments, is a leading cross-border payment enabler and credit underwriter in primarily emerging countries with an end-to-end payment solution to reach consumers on the world’s leading digital platforms. Together, these